Getting Discovered

Facebook Prototype – Conceptional Approach from Fred Nerby on Vimeo.

I’m sure you’ve heard the story of the pretty girl that is walking down the street or shopping at the mall and is discovered by someone and becomes a world famous model. All she did was go about her life being beautiful and luck just put her in the right place at the right time.  Well, the story of designer Fred Nerby of Australia is a bit like that. Except that he put in a lot of work redesigning Facebook’s UI and posted it up on online portfolio site Behance where over 300,000 people viewed it in about a month and according to TNW, over a million people have seen that work on various sites.

To be fair, this is not the first piece of work that Mr. Nerby has done. Far from it. If you head to his site, you will see that he has done a lot of very high profile work. This project though has gained him some extra notoriety that has resulted in him being called by firms from around the world and even being flown out to Facebook to talk to them.

My key takeaway here (pardon my terminology, I used to be a consultant) is that you need to do high quality work all the time and that you need to put it out there where people can see it. If you can combine those two things, you have a chance of something great happening. Will it be easy? Probably not? Will success happen quickly? Nope. You might just become an overnight success years in the making though and that’s a lot better than a never was.

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